canar.ai
Rankings/INTU/Q1 2024 Analysis

Intuit Inc.

INTU
Q1 2024(INTU Q2 FY2024)Estimated3% AI
AI Revenue %
3%
AI Fair Value
$1.6B
AI Revenue (Q)
$202.1M
Total Revenue (Q)
$6.7B
Source: SEC EDGAR 10-Q Filing
View 10-Q on SEC.gov

Analysis

Q2 FY2024 10-Q (six months ended January 31, 2024) shows no AI-specific revenue disclosure. Revenue is approximately $3,386M for the quarter (tax season begins). No changes to significant accounting policies. Filing mentions new FASB standards (ASU 2023-07 on segment reporting, ASU 2023-09 on income tax disclosures) but no AI-related changes. Intuit Assist continues rolling out but is not separately priced or reported. TurboTax Live with AI assistance is a premium tier but AI is one component among human experts. Maintaining 3% estimate.
Analyzed by claude-opus-4-6

Quoted Figures

There have been no changes to our significant accounting policies during the first six months of fiscal 2024.
10-Q Q2 FY2024, Significant Accounting Policies

AI Products Identified (Ring 1)

Intuit Assist (GenAI financial assistant)QuickBooks AI categorization and cash flow insightsTurboTax AI-powered tax preparationCredit Karma AI recommendations

AI-Enabled Items (Ring 2 — Not Counted)

These items use AI but are not counted in the AI revenue estimate because they primarily serve non-AI functions.

QuickBooks Online subscriptionsTurboTax Online/LiveCredit Karma lead generationMailchimp marketing automation

Confidence Tier

EstimatedNo direct AI revenue disclosure — estimated from product mix