AppLovin Corp
APPQ3 2024(APP Q2 FY2024)Derived65.8% AI
AI Revenue %
65.8%
AI Fair Value
$57.9B
AI Revenue (Q)
$467.8M
Total Revenue (Q)
$711.0M
Source: SEC EDGAR 10-Q Filing
View 10-Q on SEC.govAnalysis
Software Platform segment revenue of $711.0M out of $1,080.1M total revenue = 65.8%. Software Platform revenue grew 75% YoY ($711.0M vs $406.1M). The filing notes 'the vast majority of the Software Platform Revenue is generated through AppDiscovery and MAX,' with AppDiscovery powered by AXON. MATH: $711,015K / $1,080,119K = 65.8%.
Analyzed by claude-opus-4-6
Quoted Figures
Software Platform Revenue $ 711,015 ... Total Apps Revenue 369,104 ... Total Revenue $ 1,080,119
10-Q Q2 FY2024 (2024-06-30), Note 2 Revenue Disaggregation table
The vast majority of the Software Platform Revenue is generated through AppDiscovery and MAX, which provide the technology to match advertisers and owners of digital advertising inventory ('Publishers') via auctions at large scale and microsecond-level speeds
10-Q Q2 FY2024 (2024-06-30), Note 2 Revenue
AI Products Identified (Ring 1)
AppDiscovery (AXON 2.0 recommendation engine)MAX (in-app bidding monetization)
AI-Enabled Items (Ring 2 — Not Counted)
These items use AI but are not counted in the AI revenue estimate because they primarily serve non-AI functions.
Adjust (analytics SaaS)Wurl (CTV platform)
Confidence Tier
DerivedCalculated from reported segments primarily serving AI