Duolingo, Inc.
DUOLQ2 2024(DUOL Q1 FY2024)Estimated28% AI
AI Revenue %
28%
AI Fair Value
$588.1M
AI Revenue (Q)
$46.9M
Total Revenue (Q)
$167.6M
Source: SEC EDGAR 10-Q Filing
View 10-Q on SEC.govAnalysis
Q1 2024 total revenue was $167,553K. Subscription revenue was $131,688K (78.6% of total). Duolingo continued expanding AI features: Birdbrain adaptive engine powers all lessons, GPT-4 features (Roleplay, Explain My Answer) in Duolingo Max, AI-generated content, and AI-powered personalization. The company began replacing more human content creators with AI. Risk factors mention 'Regulatory and legislative developments on the use of artificial intelligence (AI) and machine learning could adversely affect our use of such technologies in our products and services.' Estimate of 28% reflects mature Duolingo Max tier at $30/month contributing meaningfully to subscription revenue, plus Birdbrain AI contribution to all users. Math: 28% x $167,553K = ~$46,915K attributed to AI. No AI-specific revenue breakout provided.
Analyzed by claude-opus-4-6
Quoted Figures
Revenues: Subscription $131,688, Advertising $12,952, Duolingo English Test $12,755, In-App Purchases $9,924, Other $234. Total revenues $167,553
10-Q filed for period ending March 31, 2024, Revenue Disaggregation
Regulatory and legislative developments on the use of artificial intelligence (AI) and machine learning could adversely affect our use of such technologies in our products and services.
10-Q filed for period ending March 31, 2024, Risk Factors Summary
AI Products Identified (Ring 1)
Birdbrain adaptive learning engineDuolingo Max (GPT-4 Roleplay, Explain My Answer)AI-generated contentAI-powered personalization
AI-Enabled Items (Ring 2 — Not Counted)
These items use AI but are not counted in the AI revenue estimate because they primarily serve non-AI functions.
Subscription revenue ($131,688K)Duolingo English Test ($12,755K)In-App Purchases ($9,924K)
Confidence Tier
EstimatedNo direct AI revenue disclosure — estimated from product mix