Deere & Company
DEQ4 2024Estimated2% AI
AI Revenue %
2%
AI Fair Value
$2.2B
AI Revenue (Q)
$916.8M
Total Revenue (Q)
$45.8B
Source: SEC EDGAR 10-K Filing
View 10-K on SEC.govAnalysis
FY2024 10-K provides the most detailed technology disclosure yet. PPA FY2024 net sales were $20,834M (47% of equipment ops). The filing describes in detail: 'cameras, obstacle detection, radars, and machine learning have been applied to our CF Smart Detect tool' and discusses leveraging PPA technology across CF segment. S7 Series combines and updated 9RX tractors introduced. 'Engaged acres' metric tracks Operations Center adoption. However, the 10-K explicitly states 'Solutions as a Service products did not represent a significant percentage of our revenues.' Deferred revenue at Oct 27, 2024 was $1,923M. Over-time revenue for full FY2024 PPA was ~$345M out of $20,834M = 1.7%. Total equipment over-time was ~$458M / $44,759M = 1.0%. Adding estimated hardware tech premiums, the AI revenue estimate remains 2.0% of total company revenue (~$51.7B including financial services).
Analyzed by claude-opus-4-6
Quoted Figures
PPA FY2024 net sales $20,834M (47% of equipment ops); Total equipment net sales $44,759M; 'Solutions as a Service products did not represent a significant percentage of our revenues'; Deferred revenue $1,923M; 'cameras, obstacle detection, radars, and machine learning' applied to CF Smart Detect; PPA 'Over time' FY2024 ~$345M
Filing
AI Products Identified (Ring 1)
John Deere Operations CenterSee & SpraySmart Detect (CF)S7 Series Combines9RX TractorsPrecision GuidanceTelematicsMachine Learning obstacle detection
AI-Enabled Items (Ring 2 — Not Counted)
These items use AI but are not counted in the AI revenue estimate because they primarily serve non-AI functions.
Production and Precision Agriculture segmentSolutions as a ServiceLeap AmbitionsTechnology Stack
Confidence Tier
EstimatedNo direct AI revenue disclosure — estimated from product mix